MSN revamps City Guides

cityguideslogo MSN is rolling out a new version of City Guides (http://cityguides.msn.com/), “one step in MSN’s long term plan for Local”, for 30 US cities to start (Edit: 30 cities will receive customized pages; all US cities will get a new look, but not the customized themes).  Some of the key enhancements:

  • Modern Site Design: Features an entirely new look with in-line video and customized themes for the top 30 U.S. markets.
  • Live Search and Live Maps Integration: Live Search and Live Search Maps integration throughout the site, making it easy for people to explore any location in the U.S. and get easy one-click directions.
  • Personalization: Option to create a profile page, using Windows Live ID, allowing users to plan trips, tracks favorites, store Live Search Maps collections and photos and the option to share it all with friends.
  • Learning and Sharing: Access to a rich community for users to learn from and share with, including expert sources and reviews from Yelp and Citysearch and the option to share reviews with Facebook friends.
  • Planning: Integrated Activity Finder that makes it easy to locate the best a city has to offer, make plans and share them with friends.

cityguides

Microsoft recently re-hired Cyrus Krohn, who helped start Slate Magazine to lead the programming strategy for future MSN Local efforts.  Krohn was at Microsoft from 1996-2005 under Scott Moore, and then left to follow Moore to Yahoo!.  Krohn was  and most recently was eCampaign Director for the Republican National Committee, but left to again follow Moore back to Microsoft.

Comments

  • http://www.liveside.net/members/paulstorm/default.aspx paulstorm

    wow. I have to admit. Me likey. Lots of content here. In addition, any reviews or locations that you add to any of the lists show up on your Windows Live profile! I also like how it brings your Windows Live network into the page…showing you what people in your network are doing on MSN City Guides!

  • http://www.liveside.net/members/quikboy/default.aspx Quikboy

    Glad they’re finally doing something. I thought it would be dead at some point.

    However, most of these features are really duplicated functionalities of Live Search Maps. On Live Search Maps, you can find places and reviews, you can discover people’s public collections, and you can easily search for venues. All it needs is just a constantly updated collection of ongoing events (and perhaps the ability for users to add current local events that don’t show up). The only thing missing is the articles portion, which I really wouldn’t miss much.