Windows Phone 7 for sale (if you can find one)

Windows Phone 7 became available for sale today (Oct. 21) in Europe, Australia and elsewhere (US sales are set to begin on Nov 8), and at least some Australian consumers had a hard time finding the new phone to buy, according to a report in the Sydney Morning Herald.

Only one phone out of the 5 to be sold in Australia is currently available from Australian telecommunications giant Telstra, the HTC Mozart, and that’s a bit hard to get.  Other carriers have similar issues with stock, at least in Australia, although the article reports worldwide issues with supply, at least initially:

LG Australia’s Brad Reed said part of the reason for the limited stock was due to the fact that there were many other countries to cater to.

"While there is limited stock in the early weeks due to global demand we are confident this will be resolved as we move into November and December of this year," Reed said.

At least one Australian analyst linked the limited supply to “underwhelming” demand:

Telsyte research director and principal mobile analyst Foad Fadaghi said, regardless of supply issues, first day demand appeared "a little bit underwhelming".

"It’s not necessarily carrying the same sort of hype that the iPhone did on the first day or first week of sales and therefore maybe that’s reflected in the fact that we’re seeing a trickle of devices being made available," he said.

"I think that their demand will come more so through the Christmas period and into the new year as more stock becomes available."

We’re interested to see some early numbers, and of course a lack of supply won’t help Windows Phone 7 to make an early splash.  If you live in one of the launch countries, did you go out looking for a new Windows Phone 7 today?  Love to hear from our readers around the world on how early sales are going, either through word of mouth or local news coverage, keep us posted!

Comments

  • http://www.facebook.com/jwthewes Jan Thewes

    Hey guys!
    I’ve been runnig through the city to get a WP7 device. I’m living in Münster in Germany and the only success I had was to see a presenter phone at a Vodafone Shop. It was the LG E900. It looked very great. The big problem I see is that nearly all the shops didn’t know ANYTHING about WP7! I orderd mine online because the Vodafone shop wasn’t allowed to give out devices…

  • http://twitter.com/jamiet Jamie Thomson

    I wandered into 3 stores in London. Carphone Warehouse didn’t have any. T-Mobile didn’t have. O2 had one on display (and assistant told me they had sold 3) but it was only available on contract. I refuse to but one unless its sim-free so I have to wait because therre are NO such phones available in the UK which is, frankly, pathetic.

    My friend Mark Wilson has blogged about this: http://www.markwilson.co.uk/blog/2010/10/windows-phone-7-will-fail-if-the-channel-is-not-ready.htm

    • http://pulse.yahoo.com/_EUZ55GAB3OJ4IQLME62ZHNHAT4 Jojo

      Ordered mine online from O2 have it now the HTC HD7.

  • G_mm

    Wow, first I have heard of it…marketing here in the U.S. was poor if there was any at all.
    I work in I.T. and with companies’ that are normally up on the latest tech, asking me to research.
    If anything about this release was underwhelming, it was the media coverage and marketing.

  • http://www.andrewtechhelp.com/ Andrew Tech Help

    The Problem For “Underwhelming Demand” is the lack of coverage in the media about this phone and the lack of advertising.

    Nobody in the Australian media has properly covered this. Got a quick few minutes on Sunrise and that’s about it. If this were an iPhone, everyone would be talking about it right now. Yesterday Microsoft launched this phone, which is revolutionary and like nothing we’ve seen before and yet the media turned it’s attention to Apple releasing a new version of the Macbook Air – not exactly revolutionary.

    Also there’s been little advertising. If I didn’t read this blog or listen to Paul Thurrott’s podcast, I wouldn’t know about this phone at all. It’s not on TV ads or anything. I want everyone to know about this and see the truth that it’s better than the iPhone, but that won’t happen until it’s advertised.

  • Asrialys

    I suppose the real launch day is in three weeks :P

  • http://twitter.com/RandomStanYau Stanley Yau

    My experience has been mixed. I pre-ordered three from the main Orange Shop in Aberdeen (extra handsets for family members).

    Two arrived at the store – apparently no additional devices arrived at all in Aberdeen as no-one else had pre-ordered. Not even the staff had demo units – my two handsets were the first time anyone in the store had seen a live handset!

    When they tried to supply me with the phone the first time around, they found that the phone IMEI and SIM cards were not registered on the Orange network (despite being Orange branded and coming in Orange boxes).

    I had to come back late that evening (thank the UK for late-night Thursday shopping) to pick up the handsets.

    Overall – happy that I managed to get two (given everyone else’s experience), but disappointed that they couldn’t even fulfil my whole pre-order!

  • http://mds.pip.verisignlabs.com/ Matt Sharpe

    Just been speaking to a customer service representative at O2 UK.The HD7 is only free with a £40+ per month, 18 month contract.Sim-free it’s about £380.Guess I’ll be sticking with Windows Mobile 6.5 for the forseeable future.

  • Bart W

    Pre-ordered a HTC Trophy. Was set to be delivered on the 21st. Now pushed back to Nov 5th. (The Netherlands)

  • majg

    Sounds like those delay rumors were true. Maybe MS decided to hold back on marketing as they were aware that OEMs wouldn’t come through with units?

    • Ghjk

      I am pretty sure they did.

      We will see a lot more advertising when more units are available in the channels. Doing advertising without having enough handset available would be pretty stupid.

  • Daz Step

    Adelaide, Australia, no in store advertising, no demo units on display, Windows Phone doesn’t exist here. Unless you’re into technology what hope have you got to know about it, let alone get one.

    Cannot help but compare differences between marketing departments at MS vs Apple at this early stage. MS still attending marketing 101. Disappointing as I want MS to be a real competitor in the phone/portable media space.

    • Tom

      Hi from Queensland. I’ve been told repeatedly by Vodafone that when it becomes available, everyone will know about it. Half a billion on advertising worldwide soooooo you’d expect to.

  • Anonymous

    Just bought an LG E900, branded by vodafone Italy but completely unlocked: great phone, wow.

    Found it at my local mediamarkt/mediaworld, a big European chain, but friends are telling me you won’t find it in every shop. Besides, no particular in-shop advertising.

    Despite this, I saw a couple of people buying the device in the few minutes I spent there; it seems like a growing success, looking at the increasing buzz and dedicated fora over the internet.

    Anyway, I guess the real launch will happen after nov 8th.