Windows Phone sales early returns: eh, not so much

While Microsoft has been quick to tout its early sales of the Kinect gaming controller for Xbox (update: right on schedule, Microsoft announced today that 2.5 million Kinects have been sold),  we haven’t heard a peep really about Windows Phone sales in its first month or so.  There was that report of 40,000 first day units sold, and granted early sales may have been hampered by availability, as numerous reports of sellouts and low initial stock surfaced in the first few days of sales.

Now today, however, a couple of new reports, while not official and to be taken with several grains of salt, seem to bolster the perception that early sales of Windows Phones are, well, low.

First, our friends at WMPowerUser.com have been tracking Facebook applications for Windows Phones, showing some 117,000 monthly active users of the Windows Phone Facebook app, along with some 83,000 users of the official Facebook App for Windows Phone.  Of course it’s open to speculation how many Windows Phone users connect to Facebook using either app, but it’s certainly safe to assume that a majority would.

wp7facebookusers

Then, WPCentral.com reports that a UK mobile phone reseller, MobilesPlease.co.uk, reports that Windows Phone sales are not going so well in the UK, at least not on their site:

Although numbers are hard to come by, a blog post from online retailer MobilePlease shines some light on the poor sales of Windows Phone 7 so far.  In the post, the large online retailer gives some details:

Windows Phone 7 has got off to a sluggish start as far as our customers are concerned, accounting for just 3% of smartphone sales and a little under 2% of overall sales through MobilesPlease.co.uk and our network of partner sites that share our data feed.

They then go on to mention how Symbian is still outselling WP7 3:1 and that overall, interest is low, even when they asked "a few local high street mobile phone retailers, both network owned and independent" their thoughts.

There are also a number of sites reporting on some intriguing tweets by Chris Walsh, one of the principals of ChevronWP7, a somewhat controversial app side-loader/unlock tool that came out last week. 

walsh-tweet

Chris is promising a “MASSIVE” update for Windows Phone 7 in January.  Chris is even promising to post some screenshots later today (maybe) , according to WPCentral. 

Comments

  • JTL

    Consumers need to be made aware of the features of this device. Its simplicity is it power. I believe that sales will improve as time goes on. The features of this phone is comparable to both Android and iPhone.

    • Adamvmlv

      I don’t think it’s comparable at all at the moment. Cut and paste is only coming, not present. No full multi-tasking, no tethering support. the email client doesn’t even have a unified in box. It could be a killer phone but the OS needs to grow up and be finished. They just had to have it out by the holidays so they shipped it incomplete and told us. “Oh people won’t need that.” All of these things and more should have been present at the first release. I have a killer little Android phone that does tether, does Multitask fully, does have unified inbox and more. I am actually stoked that the CDMA versions were delayed. I really wanted a Windows Phone at launch but now I’m glad I had to wait, I know that the Windows Phone in it’s current unfinished state would have not cut it for me. IF and only IF WP7 is complete and can do the job for those of us who demand more than just email, facebook and multitask it all, then I want one.

    • anonymouse

      At least two reasons that people aren’t buying the phones are ATT’s promotion and ATT’s pricing. Go to the ATT wireless web site and see if you can find anything promoting Windows Phone on their home page. When I log in to my account and check my upgrade options I am immediately presented with an option to upgrade all 4 of my lines to an iphone. Some of the iphone options are as low as $49. I’m also presented with free phone options but NO Windows phones. Selecting Windows phones as the type I’m interested in presents me with the options for $200 per phone for 2 of my lines and unless the line is eligible for an upgrade they are asking $500 per phone. Changing the OS to Android phones gives me options that cost 1 cent, $50, $80, $100 and $130.

      I don’t think ATT is trying very hard to sell the Windows Phone 7.

  • Anonymous

    Given the poor supply some of us here in Canada were waiting weeks after the November 8th launch to get a device.

  • Josh

    I’m not surprised it’s not doing so well in the UK. All the mobile companies that sell WP7 also have a special page reserved for the iPhone on their websites. I don’t see any pages like that for WP7. It’s the same in their shops; the iPhone is the focus of the shop, and WP7 is treated as lowly as the rest of the phones. This is 100% due to the phone companies!

    • Anonymous

      You are so right. It always seems to be that way with retailers; whatever seems trendy at the moment, has to be better displayed than the others. Which is why you’ll often see at stores like Best Buy and Walmart displaying the iPod line up front and center with a nice display, and tossing around the other PMPs like they’re nothing. Then people wonder why they don’t sell any better.

  • pmbAustin

    I’m very interested in one, but won’t be able to buy for about 18 months due to being under contract. I’m sure there’s some pent-up demand do to people being under contract.

    Additionally, I think a lot of people are in “wait and see” mode, to see how fast they update it to fix issues, add functionality, and catch up to existing options.

    And finally, I think people are waiting to see if the apps show up.

    I hope adoption starts to pick up after the first big ‘update’ in 1Q11. Unfortunately there’s a bit of a chicke-and-egg problem here… with people waiting for apps, and developers waiting for people.

    MS and WP7 have a real opportunity here. I’m hoping they don’t blow it.

  • conan007

    I live in the UK for many years but never heard of mobilesplease before. I think figures from some main stream shops/sellers would be more convincing.

  • Dantv

    Why didn’t WP7 come out BEFORE iphone or Android…It’s no longer good enough to be the copycat, you have to innovate!!!

    • JAlva05

      Yeah goog point..Not, they didn’t copy Apple like Android does, It’s a new platform and wil take time to build momentum.

  • Anonymous

    Windows Mobile 6.5 was just released last year. You had a lot of people purchase the phone with 2 year contracts which should be up in 2011. What Microsoft should have done was focus on the 6.5 platform at the time and building on it. Instead they ignored it and went straight to work on Windows Phone 7. They left a lot of customers fustrated who had a phone with no upgraded applications or upgrade in the operation system. Now here they come with Windows Phone 7 and wonder why sales are not up to speed.

  • Mario Albertico Magana

    I think recent discounts on sites like Amazon.com (I just got my Surround for $49.99!!!) will help boost WP7 sales. But I agree with a lot of the comments saying that some of the providers are making it hard to find the devices. AT&T has one page focused the phones, and you have to dig through the home to find it if it is not being highlighted. All the Upgrades are being concentrated on the iPhone like its the only phone they can upgrade too. So, it comes down to marketing. Microsoft better take hold of advertising and start showing off the many things the phones can do, not just people running into each other or into trees.

    • 2012hopeilivethatlong

      Funny about the AT&T favoring the Iphones. Once Verizon gets ahold of the rumored model coming next Spring, AT&T might have to change its tune quickly and put its resources into Win 7. They alredy have crapped on Android users by locking out 3rd party apps. That was a pure pro-Iphone inspired tactic.

  • http://www.HalliganProjects.com Rob Halligan

    Thanks for this post. I’m finding it hard to find neutral info sources on the topic of WP7’s sales. If it looks like WP7 is going to be a contender, I’m going to jump. I’m a perfect target for WP7. I’ve had 3 Windows Mobile phones (now Android). My email is through Office Live. (I’d love to get rid of my hosted Exchange Server for Exchange Active Sync – sorry 4smartphone, you are doing great.) I have a Zune Pass. I use OneNote, Live Mesh, and SkyDrive (syncing these to/accessing from WP7 seems tough to understand and/or poorly documented).

  • JamesOfWestCanada

    i’m so angry at the “on the ground” effort in canada, it’s pathetic. Meanwhile microsoft gives all it’s employees a free phone, basically shorting their own limited supply to the consumer so as to convert “their own flock???” and they wonder why no one’s picking them up. uhhh hello there are no demo phones in the stores like the iphone or bb torch. no one sees them no one cares, salesmen are not interested because they don’t get to see them or use them. oem after stock after oem issues, light a fire under somebody’s a** and get them on the ground!

  • Delibird444

    If only it was CDMA enabled…
    The only thing keeping my family back from switching is the fact that US Cellular is CDMA only- and even then it will probably take them forever to carry WP7s in their stores…