Nokia planning two more Windows Phone 8 devices – the Nokia “Zeal” and “Flame”

By damaster | Posted September 8, 2012 6 comments

NokiaNokia revealed to the world the Nokia Lumia 920 and 820 Windows Phone 8 devices last Wednesday September 5, two devices that are said to the successor to the previous Lumia 900 and 800. Both devices appeared to target the high-end smartphone market, much like their predecessors, but for Nokia this was obviously not the only market they’re after.

According to reports from The Verge, Nokia is planning two more Windows Phone 8 devices that are targeting the mid- and low-end markets – the Nokia “Zeal” and Nokia “Flame”. Below are some of the specifications of the two devices revealed by The Verge:

Nokia “Zeal”
  • 4.3” display
  • 1.0GHz dual-core processor
  • 512MB RAM
  • 8GB storage
  • microSD card support
  • “Zune-like” unibody design
  • Windows Phone 8 OS
  • Available early 2013
Nokia “Flame”
  • 4.0” display
  • 1.0GHz dual-core processor
  • 512MB RAM
  • 4GB storage
  • microSD card support
  • 5MP camera
  • Windows Phone 8 OS
  • Available 1Q 2013

Pricing for both devices are expected to be comparable to the Nokia Lumia 610 and 710. We’ve also previously heard that Nokia is also planning the Nokia “Glory”, which is said to be a device targeting the lowest-end of the market running Windows Phone 7.8 with just a 800MHz process and 256MB of RAM. Both the Nokia “Zeal” and Nokia “Flame”, as well as the Nokia “Glory”, are expected to be announced later in the year or early 2013, although specific timing has not yet been revealed.

With five Lumia Windows Phone devices lining up for launch, Nokia is aiming to regain market share in all ends of the market. Will Nokia have what it takes to succeed? We certainly hope so!

Posted September 8th, 2012 at 7:04 am
  • http://HalliganProjects.com/ Rob Halligan

    Differentiation
    in price in their product line is a lot more important in countries other than
    the US where a larger proportion of buyers are buying un-subsidized phones. Their
    difference between paying $600 and $100 is a lot more significant than the
    subsidized US price difference between about $200 and about $50. (Yes, their
    flagship 900 is/was going for even less than $200 in the US.)

  • http://HalliganProjects.com/ Rob Halligan

    Differentiation
    in price in their product line is a lot more important in countries other than
    the US where a larger proportion of buyers are buying un-subsidized phones. Their
    difference between paying $600 and $100 is a lot more significant than the
    subsidized US price difference between about $200 and about $50. (Yes, their
    flagship 900 is/was going for even less than $200 in the US.)

  • http://www.facebook.com/profile.php?id=861135006 Nicholas Thompson

    Price differentiation is going to prove difficult for all players so although it is important for Nokia to play both at the top and bottom of the price ladder the main differentiator will be the exclusive Nokia apps only available to their devices. None of the other players seem to be doing much in the apps space so far. My question is how many of Nokia’s apps are able to run on a device like the ‘Glory’!
     

  • NJT

    Price differentiation is going to prove difficult for all players so although it is important for Nokia to play both at the top and bottom of the price ladder the main differentiator will be the exclusive Nokia apps only available to their devices. None of the other players seem to be doing much in the apps space so far. My question is how many of Nokia’s apps are able to run on a device like the ‘Glory’!
     

  • http://earnesthart.blogspot.com/ Earnest Hart

    Nokia seems to have a plan for recapturing market share. But it will depend on whether consumers like the Windows 8 devices. Time will tell. 

  • http://earnesthart.blogspot.com/ LifeFlicksTech

    Nokia seems to have a plan for recapturing market share. But it will depend on whether consumers like the Windows 8 devices. Time will tell.