Farwan Thawar, a Product Manager for Live Search in Toronto, has posted a nice 3 part interview with Blake Irving, Corporate Vice President of Windows Live Platform.

Part One

Part Two

Part Three

In the interview, Irving talks about the power of Microsoft's vast "audience" when it comes to monetizing services through advertising, demos some cool features of adCenter, notes that while it is an important component of life online, search only comprises 5% of page views.  Blake and Farwan go on to talk more about search, Windows Live as a platform, and what Ray Ozzie means to Windows Live and to Microsoft.

It's nice to hear someone with a concise and positive message about what Windows Live is and where it's heading.

Good job, Farwan!